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Why are we the best broadcasting school in America?The ECRA Competitive Advantage helps you get radio jobs!Why choose ECRA?
 The ECRA competitive advantage over other broadcasting schools is simple. We can offer you the opportunity for real air-time on a commercial radio station while you train. Think about that for a moment...real air-time. Other schools say they offer you the opportunity to "learn by doing." But what does "learn by doing" mean? If your training takes place inside of a classroom instead of a radio station and your teacher is not in radio full time but a "professional" teacher is that really learning by doing? No, if you're looking to get a job in radio the best way to do it is to train inside of the very radio station you hope to work at being trained by the people who work there. So when deciding on what broadcasting school you'd like to attend, ask yourself one question, does this school offer me the opportunity to learn by doing real breaks on a real radio station? When they say no, (and they will) you've just learned about the ECRA competitive advantage! If you are accepted into the program you will have the opportunity to voicetrack overnights 12m-5am on WILI-FM (Hitmusic i-98.3) Voicetracking means recording your voice directly over the songs in the playlist. These breaks (your voice over the music) then play in real time over the airwaves. At first you will do these voicetracks on old music logs. Your instructor will train you and monitor your progress until you are ready to start voicetracking for real. Students who show the ability and have performed their voicetracks satisfactorily will then have the opportunity for real air-time. Now think about that...REAL AIR-TIME at a REAL RADIO STATION. That's the ECRA competitive advantage!By now, you know that ECRA is the only Broadcasting School that can offer you the opportunity for real on-air time while you train. In addition to this, since classes take place inside of a radio station using their equipment, ECRA has very little overhead (i.e. cost of equipment, rent, etc) which means ECRA can afford to charge significantly less than what broadcasting school typically charge. Unmatched quality of training at an affordable price. That's the ECRA competitive advantage!
The ECRA Curiculum will teach you how to be an on-air Disc Jockey along with Production, Promotions, and Programming. Upon completion of the course you will be ready for your first paying job in radio broadcasting. You will be expected to write copy and produce commercials just as if you we're were already working at the radio station. If approved your commercials will even play on the radio station! You'll also learn the different aspects of radio broadcasting from on-air performance techniques all the way to the organizational structure of how radio stations work. And don't forget the fact that you'll have the opportunity for real air-time. No other Broadcasting School can offer this. That's the ECRA competitive advantage.
Click here to see our curriculum.  You'll receive your hands on training with I-98.3's Program Director and On-Air personality, Mike Merlin. Mike has been a gainfully employed radio professional for 12 years. As the Program Director this means Mike is in charge of all facets of the radio station. He runs programming, (the music you hear) production, (the commercials you hear) and promotions (the contests you hear) He also works closely with sales, news, and engineering. Mike is also in charge of the hiring and training of the on-air staff. Over the course of your training you'll learn programming, production, promotions and most importantly have the opportunity to gain real air-time at I-98.3 while you train. Finally, Mike will help you to develop the on-air demo that will get you your first paying job in radio!
The Eastern Connecticut Radio Academy is equipped with the very latest in broadcast equipment and technology. Its studios are operated out of 720 Main Street Willimantic, CT and are the very same studios that WILI AM and FM use to professionally produce commercials and station imaging along with the broadcasting of on-air programming. ECRA students will have access to these studios that are equipped with:
In short ECRA students will be using the exact same studios that are used by all the WILI-AM & FM program staff to produce commercials, station imaging, and broadcast on-air programming.
This course is designed to teach the fundamentals of radio broadcasting, with emphasis on the operation of equipment and performance. You will learn about disc-jockeying, news, commercial announcing and production. We will discuss various radio formats, ratings and on-air programming. We will use a combination of textbook review, lectures, handouts and practical hands-on training to achieve our goals. Your performances will be critiqued on a regular basis to help you improve your technical and announcing skills. You will learn equipment operation; disc jockey, news and commercial production, station imaging production, announcing styles, and learn how different music, talk and news formats are structured and presented. You will practice performance skills in the studio on a regular basis. Upon completing this course, you will be able to demonstrate the following competencies:
Start your career in radio broadcasting TODAY by contacting us!
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| Why ECRA | Curriculum | Tuition & Fees | Photos | Contact Us | Home |
